This video is one of my favourites. Similar to the Oasis one below it involves the band in the background of other colourful imagery. This video has a lot of different imagery in it that again links to the lyrics of the song and the deeper meaning of it. It is a very effective video with the cuts fitting the pace and beat of the song. The colours used in the video make it catchy also.
At 20 seconds the imagery relates to the lyrics in the song . “The future needs a big kiss, winds blow with a twist, never seen a moon like this can you see it too?” It is effective how everything is brought together in one image and this is the general theme throughout the video. “I don’t want to drown.” (2 minutes 40 seconds) fits with how the screen has the effective that it is underwater.
All the lyrics in the song have a deeper meaning as can be shown by the comments found from a website forum about the song, therefore all the imagery that may not make sense to someone first looking at the video would make sense to those who look deeper into it. With this I found the video even more effective.
A lot of the imagery in the video is related to wars and different cultures in the world. This is part of the hidden meanings in the lyrics which fit with the video very well.
From 2 minutes 20 seconds the video imagery, colours and cuts fit well with the song and beat. This is again effective and makes an audience want to carry on watching and listening. The sudden smashing of the glass/screen also fits with the beat of the song.
I think this video is a very successful one, it is busy and has a lot going on but all fits together with the song an is very effective.
Below is feedback from a forum about the lyrics of the song.
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